Gitau Muraguri is a marketing professional with 20 years of experience in Strategic Marketing & Brand Building. He is now leading the Marketing & Communication efforts at KeNIC bringing a wealth of knowledge and expertise through his various roles in the marketing and brand building fields. He holds a degree in International Business Administration, International Marketing from United States International University. His background spans areas such as Brand & Marketing Strategy, Product Commercialisation, Business Strategy, Partnerships and Customer Journey Experiential Design in both Fast Moving Consumer Goods industry as well as Financial Services